Use Twitter to Boost Traffic

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Twitter can be a great way to get traffic to your website. Just popping on once in a while and posting a link isn’t going to do much for your cause, though. In order to really succeed, you need to really use Twitter as a social networking tool. That means networking with others should be your main focus, not advertising.

To increase traffic, there are two main techniques which will serve you well. First, focus on making friends. Not just any friends but those related to your niche. Look for the big names in your niche and then take a look at the people they follow and their followers, as well. For example, if you are in the blogging niche, you would follow ProBlogger. Then follow the people he is following (Chris Brogan, Men with Pens, etc.).
icantinternet on twitter
Make sure to interact with people, replying to things they say. This catches their attention and if they like what they see, you will have gained another follower. Most people will also check out your website before following you. If you are regularly posting quality content to Twitter, you can be sure that anyone checking out your tweetstream will be interested in following you. Avoid posting junk and try to stick to your niche if you want targeted traffic for your business.

Don’t forget SEO when you’re on Twitter, either. These days, Google and Bing are indexing tweets, so using your keywords actually has an impact on how much traffic you get to your Twitter account. This, in turn, affects website traffic.

Your profile should also contain your keywords and be descriptive. Don’t use just two or three words, make sure you give people a reason to follow you by explaining who you are in the space you have available. Be sure to upload a photo of yourself, which tends to instill trust in potential followers. You want to impress when they click through to your profile to check you out.

Twitter can be a very valuable source of website traffic, but only if you actually participate in the network of fascinating people there. Simply throwing up a link or ad every few days will only show you up as someone who doesn’t play by the rules and you’ll be ignored. Take the time to interact, seek out new people to follow and stay on topic and you will rapidly see a boost in traffic.


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Get new articles automatically 8 Responses to Use Twitter to Boost Traffic
  1. Chris@ logo design online
    April 19, 2010 | 12:55 pm

    twitter is becoming a growing source of my website visitors. Compare to the general internet content, twitter’s information is much more up to date. So having a twitter marketing plan is now important.
    Chris@ logo design online´s last blog ..Outsource your logo design to 48hourslogo My ComLuv Profile

    • Bjorn
      April 19, 2010 | 2:00 pm

      Indeed, Twitter is here to stay, better use it or lose it ;-)

  2. Bernice @ Venetian Mirrors
    May 1, 2010 | 3:43 pm

    There are over 40 million active users on Twitter and there’s no doubt this is one of the good resource for traffic.

    I agree with choosing those people who you will follow, just focus with those people who do the same thing like yours.

    • Bjorn
      May 3, 2010 | 12:25 pm

      Indeed, there is no use in following 60 yr old women who’s hobby is knitting, when you tweet about blogging and SEO techniques :-)

  3. PurpleB
    June 28, 2010 | 3:24 pm

    I believe in quality not quantity whether I have two or two million followers it doesn’t matter…at least i know someone is reading. thanks

    • Bjorn
      June 29, 2010 | 8:49 am

      Totally agree! I also believe that the quality of your followers can be measured by the number of lists you appear in, and the number of retweets you get (amongst others)

  4. PurpleB
    August 13, 2010 | 12:32 pm

    you always bring great info and repeat much needed read. Thanks for the reminder.

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